Global style icon Zendaya has officially stepped into the sneaker world with the launch of the Cloudzone Moon, her first collaboration with Swiss performance label On. Co-created alongside her longtime creative partner and stylist Law Roach, the shoe takes the brand’s signature Cloudzone silhouette and transforms it into a bold, elevated statement piece.
A Fusion of Performance and Fashion
Known for its lightweight performance footwear favored by athletes and runners worldwide, On has steadily grown into a lifestyle brand that resonates far beyond the track. The Cloudzone Moon represents a natural evolution — combining the technical precision that On is known for with a design sensibility rooted in high fashion.
Zendaya and Roach’s version maintains On’s advanced cushioning and responsive sole technology but infuses it with a sculptural twist, new color palettes, and detailing that make it equally at home on a fashion week front row or a casual street-style fit.
The Creative Partnership
Zendaya and Law Roach have been redefining red carpet style for years, crafting iconic looks that blend vintage influences, modern tailoring, and fearless experimentation. This collaboration marks the pair’s first foray into sneaker design, but their synergy translates seamlessly into footwear.
“Zendaya is a master of versatility, and this sneaker embodies that,” Roach said in the launch campaign. “It’s functional, but it’s also a fashion piece — it’s a reflection of her personality.”
Fall/Winter 2025 Integration
The Cloudzone Moon launch coincides with a visually striking campaign that also showcases pieces from On’s Fall/Winter 2025 collection. The styling aligns performance-ready apparel with contemporary urban layering, blurring the lines between sportswear and luxury fashion.
This move positions On as a brand that isn’t just for runners or fitness enthusiasts — it’s also for cultural tastemakers who value innovation, sustainability, and style.
Why This Collaboration Matters
In the crowded sneaker market, celebrity collaborations are nothing new, but the Zendaya x On partnership feels particularly fresh. Rather than simply slapping a name on an existing design, the Cloudzone Moon reflects a genuine creative process rooted in trust, long-term collaboration, and a shared vision.
For Zendaya, this is more than just a product drop — it’s a statement about versatility, movement, and pushing boundaries. For On, it’s a chance to capture a new audience: sneaker collectors, streetwear fans, and fashion enthusiasts who may not have considered performance footwear before.
Release Details
The Cloudzone Moon will be available in select global retailers and online via On Running later this season. Early buzz suggests this could be one of the most talked-about sneaker releases of the year — and one that will sell out fast.
